Say What?

Criggo is a website that specializes in finding print media mess-ups; some appear to be intentional, some accidental, and some from an unfamiliarity with the English Language.
I think someone tried a little too hard to be clear and explicit and clear. Adjust your watches accordingly.
This has got to be satire, right? Right?
I can't actually make out the body text of this, but I don't really know what to think. The Wright brothers must be so disappointed.